29.10.2026 1 min read
How to book online in a minute
A service, a specialist, a free slot — and a confirmation at once. What happens next and how to move your appointment yourself.
Your appointment. Booked in a minute.
Hair, nails, skin care and massage in the centre of Sofia — with online booking.
Why stay with us
Book at any time
Every specialist’s free slots are on the site — pick yours and get a confirmation at once.
A reminder the day before
We send you a reminder, and if your plans change, you move or cancel the appointment yourself from the link.
Specialists who listen
Before we start, we talk about what you want — and tell you honestly what to expect and what it costs.
The salon
A small salon in Sofia you come back to.
We do what we would want for ourselves — a calm hour, a specialist who listens, and a result you leave with confidence. You book online in a minute, we remind you the day before, and if something changes, you move it yourself. When you arrive, your chair is waiting.
— The Demo Salon team
- 11yrs
- of beauty care
- 4.9/ 5
- client rating
Gallery
From our chairs
Haircuts, manicures and a little of the salon — photos of the team’s work.
Where we are
In the centre of Sofia
The salon is at 1 Primeren Blvd, on the ground floor — two minutes from the metro.
In the centre of Sofia
- Metro station200 m · 2 min on foot
- Tram stop150 m · 2 min on foot
- Paid parking (blue zone)on the nearby streets
- Opening hoursMon – Fri 9:00 – 20:00, Sat 10:00 – 16:00
Reviews
What our clients say
They write to us directly, on Google and on Facebook — we show them all.
4.5of 5
17 reviews
I booked online on Sunday evening and on Monday I was already in the chair. The haircut is exactly what I wanted.
Мария К., Bulgaria24.10.2026 I have lived in Sofia for two years and finally found a hairdresser I can talk to in English. I will be back.
Jessica W., United Kingdom17.10.2026 on Google A lovely manicure that lasted three weeks. I only waited about ten minutes because the client before me was late.
Andreea P., Romania10.10.2026 on Facebook The back and shoulder massage helped after long weeks at the computer. A quiet place with calm music.
Thomas M., Germany02.10.2026 on another site They did the hair and make-up for me and my bridesmaids on my wedding day. Everything was ready on time, and the hairstyle lasted until morning.
Георгиана Д., Bulgaria23.09.2026 The facial was very professional. I would have liked more advice on caring for my skin at home.
Eleni K., Greece15.09.2026 on Google
Questions
Often asked
If the answer is not here, write to us — we reply in person.
Choose a service, a specialist and a free slot in the calendar, and leave your name and phone number. The confirmation arrives by e-mail at once.
No. You pay at the salon after the service — in cash or by card.
From the link in the confirmation e-mail — free up to 24 hours before. After that, please call us.
The length is shown next to every service in the price list and in the calendar — the free slots follow it.
If a specialist is free — yes, but booked clients come first. The surest way is to check the free slots online.
Yes — for a service or for an amount of your choice, valid for six months.
Blog
Tips from the salon
Caring for your hair, skin and nails — and how to make the most of your visit.
22.10.2026 1 min read
How to keep coloured hair vibrant
The first two days, the right shampoo, hot water and the sun — five habits that keep the colour weeks longer.
14.10.2026 1 min read
Gel polish: how long it lasts and how to care for it
Why a manicure sometimes chips in the second week and what helps — from gloves to cuticle oil.
Partners
Who we work with
Cosmetics, colours, supplies and training — from suppliers we have trusted for years.
Face and body care
Lavender Cosmetics
Creams, serums and oils with plant ingredients — we use them for facials and massages and sell them at the salon.
Hair colour and care
Demo Colour
Professional ammonia-free colours, shampoos and masks for coloured hair — delivered to the salon every week.
Manicure supplies
Nail Studio Supplies
Gel polishes, bases and single-use files — every client gets her own new set.
Training
Scissors Academy
Courses for hairdressers and beauticians — our team learns the new techniques every year.
Flowers and gifts
Peony Florist
A bouquet with your gift voucher or flowers in the bride’s hair — order with us, they deliver.
Towels and gowns
White Laundry
Clean towels and gowns every morning — washed hot and packed one by one.
Contact
Come to the salon or write to us
Location1 Primeren Blvd, 1000 Sofia, Sofia (capital) Province, BulgariaGet directions — opens in a new tab
Opening hours Open now
- Mon–Fri
- 09:00–20:00
- Sat
- 10:00–16:00
- Sun
- closed
Got a question?
Write or call — we answer in person.
Write to usTime for you
Choose a service and a free slot — we will be expecting you. A question? Write to us and we will answer in person.
Send an inquiry